We’re more connected than ever before. And, obviously, one of the ways we are strongly connected is through social media. …
Stuff
UX is the secret to great websites
User Experience, or UX for short, is the practice of designing something, like a website, with the user in mind. …
Discover why white space is so important!
Graphic designers have this incredible knack for giving things names. Even for the smallest, seemingly invisible design elements. From …
Marketing isn’t Tinder: How to match with your target audience
We all want to match with that perfect someone. It doesn’t matter if you’re a twenty-something trying to find …
Is your blog a blessing or a curse?
A blog can be a stand-alone website, but is often part of a promotional or ecommerce website. A blog is …
How emotional connections impact marketing
Most people have the belief that they make their decisions based on a rational thought process. This includes purchasing …
Five ways to use video
With the barrier to entry continually falling for video marketing, it has quickly become a far more obtainable communication tool …
Why “read more” buttons are killing your website’s User Experience
How much thought is given to the button copy on your website? Poor little web buttons are almost always …
Rules of logo design: What makes a good logo?
Logos are incredible, powerful pieces of design, a central part of its most valuable asset: its brand. Logos represent …
Follow up: Keeping a creative mindset when working from home
Towards the beginning of the national lock-down in March 2020 I wrote an article on keeping a creative mindset whilst …