The Cardinal’s Hat is Lincoln’s oldest pub, but they wanted some new ways to stand out! They wanted to ensure their regulars stay loyal, whilst also drawing in new faces from some of the many tourists that visit the City.

The Epix team put their heads together across a number of creative strategy sessions – with our creative juices flowing, we generated a heap of cool ideas that would get the pub noticed and held a workshop with the client to present a narrow down all the options. The outside of the pub got a facelift with some swanky new outdoor flower planters and a bespoke A-board. A photoshoot was commissioned to help showcase their mouth-watering food both in the pub and on social media. This was all capped with some super cool, wearable beer mats and some fun cardinals hats!

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